What is the best way to use Google AdWords?
To get you started, here are some of the key steps you should take if you want to maximize your ROI on your next Google Ads campaign.
Understand What Ads Is For
Research and Understand Your Target Audience
Have a Specific Goal for Each Campaign, and Don't Combine Them
Create a Targeted Landing Page for Your Ad
Create Lots of Versions of the Ad Copy
Verify Positive ROI
Test, Retest, and Retest Again